ACCESS AND USE OF INFORMATION AMONG SURVIVING MICRO AND SMALL SCALE ENTREPRENEURS IN SABON GARI LOCAL GOVERNMENT AREA, ZARIA, KADUNA STATE, NIGERIA
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Date
2019-10-25
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Publisher
Ahmadu Bello University Zaria
Abstract
The study examined how Micro and Small Scale entrepreneurs in Sabon Gari Local
Government Area, Kaduna State access and use information for their businesses. It
was discovered from the literature that many MSSEs collapsed within 5 years of
establishment due to variety of factors including inadequate incentives, poor personal
traits and poor manpower management. Five research questions were developed
which are: What products generate high turnover for entrepreneurs in Sabon Gari
Local Government Area? How do surviving MSSEs access information on products
with high turnover in Sabon Gari Local Government Area? How do MSSEs use
information in Sabon Gari Local Government Area? What are the sources of
information available to MSSEs in Sabon Gari Local Government Area. How does the
theory of information activities in work task by Bystrom 1999 explain how
entrepreneurs access and use information in Sabon Gari Local Government Area? A
qualitative research method using a case study research design was used to gain
indepth understanding on how MSSEs access and use information. Data was collected
through semi-structured interview. Purposive sampling technique was used to select
participants for the study. The findings were that entrepreneurs identify products that
generate high turnover in Sabon Gari Local Government Area. MSSEs access
information on products with high turnover in Sabon Gari Local Government Area.
MSSEs use information on products with high turnover in Sabon Gari Local
Government Area and MSSEs identified the sources of information available on
products with high turnover. Subsequently libraries should collaborate with
entrepreneurs to give talk and answer questions on businesses