AUDIENCE PERCEPTION ON IMPRINTED LOGO AS A TOOL, FOR BELOW- THE - LINE MEDIUM OF ADVERTISEMENT OF POLYTECHNICS IN NIGERIA (A STUDY OF UNDERGRADUATES IN ABRAHAM ADESANYA POLYTECHNIC, IJEBU IGBO OGUN STATE)
dc.contributor.author | AWOJODUN FATAI FITKAYOMI | en |
dc.creator | AWOJODUN FATAI FITKAYOMI | en |
dc.date.accessioned | 2023-09-22T15:37:16Z | |
dc.date.available | 2023-09-22T15:37:16Z | |
dc.date.issued | 2022-10-10 | en |
dc.description.abstract | The major aim of this study is to examine audience perception on imprinted logo as a tool for below-the-line medium of advertisement. | en |
dc.identifier.uri | https://teras.ng/api/asset/document/6f348d5e-64f0-43a3-9b5a-e3b8396b8228 | en |
dc.identifier.uri | https://teras.ng/catalog-item/66e76405-56b7-4141-a42e-14e17810d3e2 | en |
dc.identifier.uri | http://dspace.teras-network.net:4000/handle/123456789/37968 | |
dc.publisher | Abraham Adesanya Polytechnic Ijebu Igbo | en |
dc.title | AUDIENCE PERCEPTION ON IMPRINTED LOGO AS A TOOL, FOR BELOW- THE - LINE MEDIUM OF ADVERTISEMENT OF POLYTECHNICS IN NIGERIA (A STUDY OF UNDERGRADUATES IN ABRAHAM ADESANYA POLYTECHNIC, IJEBU IGBO OGUN STATE) | en |
dc.type | Undergraduate Theses | en |
thesis.degree.level | OND | en |
thesis.matric.number | 20-10-0459 | en |