Browsing by Author "AJIBOLA ADEBAYO LUKUMON"
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Item The importance of economic recession on marketing of consumer Production: [A case study of nestle foods Nigeria plc Lagos].(Adekunle Ajasin University Akungba, 2003-10-10) AJIBOLA ADEBAYO LUKUMON; AJIBOLA ADEBAYO LUKUMONThe economic recession in Nigeria and finally the effect of the economic recession on beverage Industries. The economic recession has been known to be the period of slowdown in the growth, a decline in demand, rise in inventories, low utilization of a capacity and a rise in unemployment this period gives the economy a lot of vices. The study is divided into five chapters and each chapter are elaborated at length to give or in depth to the study. The chapters are described below. Chapter one comprises of the introduction, background to the study, statement of the problems, objectives of the study, significance, scope, limitation, of the study and definition of key terms.